SEO spam cyberattacks are a real threat to any business. And you can stop them from affecting your site when you learn SEO — its basics and advanced techniques. Search engine optimization (SEO) can help you rank higher. Search engines utilize a special program in reviewing or crawling the content on sites and show the…
In one of our SEO online courses, we discussed PageRank briefly. But many of our students asked its significance and how it affected their websites. What is PageRank Google search engine used PageRank to measure a page’s authority. The algorithm’s details are proprietary. However, many experts believed that inbound links to that page are considered…
Over the last decade, Google’s essential HTML tags have changed. At SEO Academy, we are here to guide you on SEO tagging. A decade ago, there were several SEO tags added to a site to make the page or site more relevant to a keyword it is targeting. But the tags’ value has lost over…
Last year, Google made more than 3,000 changes to its search algorithm. Those changes were necessary to ensure that the search results are useful and relevant to users. At SEO Academy, we examined those changes and we found no evidence of Google emphasizing the importance of breadcrumbs. Breadcrumbs might not be a search engine ranking…
One of the SEO online courses we offer here in our school for SEO is content marketing. The mastery courses involve a step-by-step plan on how to turn your content into traffic. When it comes to content marketing, you must keep it simple. Always aim to be helpful to your audience. Things to Remember When…
Local SEO is vital for any website. It is especially true if your business has several locations. Knowing how to optimize your site is vital. Our School for SEO is here to help. What is Local SEO It is an effective way to promote your local business online. To understand it, you must have a…
Every business knows that sales are a requirement for survival. Here at SEO Academy, our students would ask us if they learn SEO through our SEO online courses, can they increase their sales too? The obvious answer is yes. SEO’s role in every website is to obtain traffic that can be converted into sales. If…
It is vital for website owners today to learn SEO. Optimizing your site for the search engines can help you promote your brand and products and services. However, it is not always the best marketing tool for some companies. It is especially true if your business has a defined list of target customers. If this…
When you learn SEO from SEO Academy, you will know how to choose the right domain name for your website. But does the domain name affect your SEO effort? Does Google consider it a search ranking? In 2012, Google made changes that affected the world of domain names. The company got tired of companies that…
SEO is vital to any website. Optimizing your site is necessary for boosting traffic and increasing leads and sales. But you need to know how it is done properly. And this is where SEO online courses become useful. Why SEO Search engine optimization is the best tool you can have if you have a website…
