Your website collects user data. These data would include geolocation and emails. If you are using retargeting services and analytics, you are getting user data.
When you violate their privacy, you are losing their trust and rapport. And worse, you are losing your credibility. Keep in mind that credibility is vital in SEO.
Google shows credible websites on their SERPs. If your site is deemed to be untrustworthy, then Google would lower your ranking, resulting in your site not showing on top of the search results page. And that is not a good thing.
There are several changes in the way that users behave online. However, most privacy policies have not adapted to the existing standards. Most policies appear to discourage users from reading them.
If they saw some holes in your policies, they would share them to their peers and their peers will share them to other people outside their industry, including yours.
As a result, users will lose trust in your brand and website. And as mentioned earlier, Google rewards trustworthy sites.
School for SEO in Getting Links
SEO Academy teaches not just the basics of SEO but also the advanced techniques that you need to boost your ranking. And one of the things you will learn here would include building high-quality links.
They are vital but most website owners are still using those black hat tricks, i.e. they are getting links from spammy websites.
If you want to avoid getting links from spammy websites, make sure to enroll in our school for SEO. We will teach you all the techniques that you need to rank your site higher. Call us today to know more about our online SEO courses: (877) 503-8231.