Our school for SEO at SEO Academy tackles white hat SEO only. But to help our students in understanding the need to use white hat and avoid black hat, we will teach them the many ways a site can get penalized by Google. One of the questions that they want to know is the…
SEO spam cyberattacks are a real threat to any business. And you can stop them from affecting your site when you learn SEO — its basics and advanced techniques. Search engine optimization (SEO) can help you rank higher. Search engines utilize a special program in reviewing or crawling the content on sites and show the…
The goal of SEO Academy is to help you learn SEO and gain digital marketing skills without feeling stressed. Our online SEO courses are accessible anytime, anywhere. Over the years, we have determined that the most effective training is to give students plenty of sessions so that students can learn SEO by doing SEO. Why…
In one of our SEO online courses, we discussed PageRank briefly. But many of our students asked its significance and how it affected their websites. What is PageRank Google search engine used PageRank to measure a page’s authority. The algorithm’s details are proprietary. However, many experts believed that inbound links to that page are considered…
SEO is not just for Google. Rather, it is for various search engines available. That’s why our SEO online courses are not only applicable for Google but also for Bing. Microsoft’s Bing is the second most popular search engine, next to Google. Indeed, Google owns more than 60 percent of the US market share. Thus,…
Google and Facebook barred companies that sell products containing cannabidiol (CBD). For that reason, these companies are increasing their search engine optimization efforts. And our SEO online courses at SEO Academy can help. Major ad players have strict policies regarding CBD advertising. Regardless of what platform you choose, they all create a confusing ecosystem for…
Over the last decade, Google’s essential HTML tags have changed. At SEO Academy, we are here to guide you on SEO tagging. A decade ago, there were several SEO tags added to a site to make the page or site more relevant to a keyword it is targeting. But the tags’ value has lost over…
Last year, Google made more than 3,000 changes to its search algorithm. Those changes were necessary to ensure that the search results are useful and relevant to users. At SEO Academy, we examined those changes and we found no evidence of Google emphasizing the importance of breadcrumbs. Breadcrumbs might not be a search engine ranking…
One of the SEO online courses we offer here in our school for SEO is content marketing. The mastery courses involve a step-by-step plan on how to turn your content into traffic. When it comes to content marketing, you must keep it simple. Always aim to be helpful to your audience. Things to Remember When…
Local SEO is vital for any website. It is especially true if your business has several locations. Knowing how to optimize your site is vital. Our School for SEO is here to help. What is Local SEO It is an effective way to promote your local business online. To understand it, you must have a…
